Markcomm Pitch

Overview

Adobe campaign is a simple marketing automation platform that provides email automation and its delivery. Users of the software can create and deliver marketing campaigns using various sources like emails, offline channels, and other mobile platforms.

Adobe campaign’s major features comprise email management, cross channel marketing, segmentation, and targeting.

Screenshot

Adobe Campaign

Features

  • Channel Management
  • Email Marketing
  • Building and Personalizing Emails
  • Sending Outbound Emails
  • Manage Email Deliverability
  • Automated Email Responses
  • Dynamic Content
  • A/B Testing
  • Mobile Optimized
  • Data Quality Management
  • Segmentation
  • Automated Alerts and Tasks
  • Mobile Optimized Emails
  • Reporting/Analytics
  • Program Management
  • Event / Webinar Marketing
  • Calendaring
  • Social Campaigns
  • Basic Reporting

Specifications

  • Deployment: Cloud Based, Web Based, SaaS Based, iPhone / iPad, Android

Training

  • In Person
  • Live Online
  • Webinars
  • Documentation

Adobe Campaign Users

Available Support

  • Live Support
  • Online

Language Support

  • English

Company Details

  • Company Name: Adobe

  • Headquarter: United States

  • Full Address:

Reviews

Used to work, edit and follow ads on channels. You can use it to send private messages with your preferences and needs. It helps you create operational reports to track campaign impact and find solutions.

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Adobe recently introduced a new user interface, which has is obviously an upgrade from the former user interface : which was unappealing to marketers. I love this tool for email delivery and tracking capabilities: which ensures we have a fair idea of the percentage of our emails that end up in our customer’s inbox.

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I really like the user interface on Adobe Campaign, especially the drag and drop interface that allows you to see step by step how the campaign will reach and affect the potential customer.

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It makes it easy to create communications for different channels – Email, Push and SMS. The ability to see the source code and edit the HTML through the software makes it quick and easy to edit and amend comms. The ability to also manage a vast number of campaigns with a different number of target groups in one place, it’s easy to find and switch to the desired campaign and make amendments.

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You can use this to send private messages. Creating reports is very effective because this software makes it possible to track how well a campaign is doing and even to know the best productive marketing systems. you can use this software to track various CRM activities. Communication ability is also top notch.

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